Social Responsibility

social responsibility

JCPenney’s Commitment to
Social Responsibility

Built on the legacy of founder James Cash Penney, who believed in doing what is “right and just,” JCPenney is committed to being a good corporate citizen through the support of environmental, social and ethical initiatives.

To bring sharper focus to our corporate social responsibility (CSR) efforts, we have identified five areas of emphasis under the banner of "JCPenney CARES:" Community, Associates, Responsible Sourcing, the Environment and Sustainable Products. Our vision for CSR is: JCPenney CARES for our Associates, customers, communities and the environment in everything we do.

JCPenney is a retail pioneer in its support of initiatives that reduce environmental impact by saving energy and recycling. Recently, our Company received the Environmental Protection Agency's ENERGY STAR Sustained Excellence Award for our ongoing efforts in Energy Management.

We also have been recognized as one of the Top 50 Organizations for multicultural business opportunities by DiversityBusiness.com and as one of the Top 25 Noteworthy Companies by Diversity Inc. for our inclusion and diversity efforts.

Central to our corporate social responsibility efforts is our focus on Associate involvement. From our logistics center Green Teams to our active Inclusion and Diversity t=Teams to our many Associate volunteers, our 150,000 Associates are key to our program.

Community

JCPenney cares about improving the quality of life in the places where we live and work. Learn More

Associates

Our Associates are our greatest strength, and we embrace the diverse perspectives they contribute to our business.
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Responsible Sourcing

JCPenney makes it a priority to do business with suppliers that operate with high ethical standards. Learn More

Environment

JCPenney is developing initiatives to promote environmental responsibility across all aspects of business – from operations to products and services. Learn More

Sustainable Products

JCPenney offers customers innovative products that help the environment.Learn More


JCPenney C.A.R.E.S. About Social Responsibility

Our corporate social responsibility (CSR) report outlines the Company's priority issues and goals in the areas of Community, Associates, Responsible Sourcing, Environment and Sustainable Products. An updated edition, covering the 2008 fiscal year, is now available for downloading in pdf format. Learn More




JCPenney 2007 CSR Report
Matters of Principle: JCPenney &
Environmental Responsibility
JCPenney Catalog Paper Policy